Posts tagged "mobile"

Advertising Poop at AdTech

AdTech is this big advertising event. I was gonna chase people with poop on a stick, but Daisy Whitney told me that wouldn’t be professional. Today I’m keynoting the closing session with funny internet people.

Duration : 0:2:15

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Zoom Mobile Wireless Branding Zoom Mobile

http://www.ZoomMobileService.com
Jerry Maurer @516-208-2341
Skype: jerrysmaurer
coachjerry11@gmail.com

Duration : 0:1:22

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iAd Mobile Advertising DEMO

Steve Jobs demoing new iAd service

Duration : 0:7:51

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Future Consumers, Lifestyles and Online Communities – impact of new technology, communications, wireless networking on business and personal life. Patrick Dixon – Futurist / Futurologist conference keynote speaker

Future of Telecom and Consumers. Belgacom client event – 700 CEOs and CIOs by conference keynote speaker Dr Patrick Dixon. Future of communications, marketing, management, leadership, virtual teams and virtual organisations. Virtual meetings and distance learning. Future bandwidth, video streaming demand, convergence and divergence of technology. Future innovations in communication. Strategy for emerging markets and developed markets.Banks will become phone companies and telecom companies will become banks. Mobile payment systems, micropayments, mobile phone credit card transactions and loans.All innovation is divergent – doing things different and better. But most companies focus on convergence on price, quality, features.image, branding, winning customers, online marketing and building trust. Consumer changes, preferences and lifestyles. Videoconferencing and virtual teams. Winning the war for talent – motivation and leadership styles.

Duration : 0:38:29

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Dangers of Mobile Advertising

Please rate! What if you got text messages if GPS tracked you as having passed stores? Location-based mobile text advertising is the hot trend in 2009 according to Wired magazine (see link below). This is a parody, and I’m not aware of technology that does this, but maybe this year you’ll get SMS discount offers from stores when they track you passing them up.

Nalts and WifeofNalts take you into this frightening still mostly hypothetical reality to show what kind of behavior it might encourage.

BTW- if you like WifeofNalts, subscribe… tomorrow she debuts her new show featuring the most interesting gossip from her tabloids and television shows.

http://www.kevinnalts.com

Wired article “Inside the GPS Revolution”:
http://www.wired.com/gadgets/wireless/magazine/17-02/lp_10coolapps

Duration : 0:2:57

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Top Five Online Marketing Trends for 2010

Blaine Mathieu, CMO of Lyris, provides his point of view regarding the top five online marketing trends for 2010. Email marketing is the anchor, this is without question. But there are significant opportunities for marketers to further integrate search, social and mobile media and channels as well. Lyris refers to the integration of email, social and mobile as tri-messaging.

The top five online marketing trends for 2010 are:

1. Email as the anchor
2. Beyond Web analytics to online marketing analytics
3. Blend email with social
4. The year of mobile
5. Integrated, online marketing — tools not the issue

Let’s discuss these trends, your ideas and examples on LinkedIn at: http://bit.ly/5kWd6O

Interested in Email Insider Summit 2009 in UT? These trends and more will be covered the week of December 7th at the Summit. Learn more: http://bit.ly/86JXD0

For more information or to connect with Lyris, visit: http://www.twitter.com/lyris

Duration : 0:4:9

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