Branding means the way a company markets themselves or how they represent their ‘Brand’ name. A logo is the actual character, picture or words that a company uses to identify themselves, like the big M for McDonalds References :
Logo is the pictoral representation of the company whereas, branding is reputation of the company which takes years to build up. Think of this you can draw a logo within few minutes but for branding you would need time. References :
branding is adidas the company, logo is the logo(stripes) in adidas s case.
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Branding means the way a company markets themselves or how they represent their ‘Brand’ name. A logo is the actual character, picture or words that a company uses to identify themselves, like the big M for McDonalds
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Branding incorporates a much broader spectrum and refers to marketing position, logo, identity, culture, etc.
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Logo is the pictoral representation of the company whereas, branding is reputation of the company which takes years to build up. Think of this you can draw a logo within few minutes but for branding you would need time.
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